Brief.

Media support for the Jasmines Awards 2014, awards for writing about the fragrance industry. Production of opening sequence and several video modules.

Details.

Two days filming in london to cover the question 'Why have the Jasmines awards' and also to report on the judging process. This was a real challenge due to having to ensure we got real sound bites from the judging process that would make sense as stand alone comments but not give the results away on the night. These shoots were then edited down with some high impact fragrance adverts - tailored to the industry with overlays of selected magazine and print articles.